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MC Hammer

Presented by Celebrity Theatre at Celebrity Theatre

November 20, 2009

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There had been hit rap singles and albums before him, but MC Hammer was the man who truly brought rap music to a mass pop audience. His flamboyant wardrobe (particularly his trademark baggy parachute pants), a raft of sampled hooks lifted straight from their sources, and an ear for catchy material helped his second album Please Hammer Don't Hurt 'Em become the best-selling rap album of all time.
Hammer's single "U Can't Touch This" remained in the US/UK Top 5 and the album held the #1 spot on the Billboard charts for a record breaking 23 weeks and was in constant rotation on MTV. In 1993, Too Legit to Quit was released (5x Platinum), featuring the triple platinum single and soundtrack hit "Addams Groove" and the explosive selling title track "Too Legit To Quit". Media exposure blossomed with a television adventure cartoon hero named "Hammerman" and a Mattel Hammer doll. Hammer pants, dance moves, glasses and haircut became pop culture staples. Hammer garnered a multitude of awards including three Grammy Awards, seven American Music Awards, The Peoples Choice Award, Image Award and the prestigious Billboard "Diamond Award". The International Album of the Year validated Hammer's talent as a world-class entertainer.